
This story began when we were in our first office on Aygedzor Street. The building was a two-story house; the owner, Samvel, lived on the first floor, and our office was on the second. Samvel was a wonderful man, and he made us feel right at home. Occasionally, he’d bring us fruits or even barbecue.
One day, we were in the middle of a very serious meeting with a client—important people and a big project. We were gathered in the meeting room when, suddenly, we heard Samvel calling our names from the backyard. He called out a few more times, and then, to our surprise, he walked right into the meeting room. Everyone turned to see what was going on. Samvel simply said, “Now’s the time to shake the mulberry tree!”